Tire’s Warehouse Inc. and Falken Tire Corporation Host Dealer Appreciation Event
Corona, CA - Tire’s Warehouse Inc. (TWI) and Falken Tire Corporation recently hosted an event for its top performing Falken Fanatic dealers in Southern California. The event introduced over 120 guests to Falken’s latest products and upcoming activities. The guests also had an unique opportunity to take part in a special buying event that included a variety of raffle prizes such as trips, cash cards, and electronics. “We really wanted to show our appreciation to our best Falken Fanatic dealers so we put together a fun evening to celebrate them,” says Ken Hsu, Director of Marketing at TWI. “I am very pleased with the event as we had dealers attend from all over Southern California and everyone had a fantastic time.”
The event was organized in collaboration with Falken Tire Corporation which brought out their newest product displays, provided demonstrations of their Fanatic program web portal, as well as special appearances from their Porsche 911RSR and Ford Mustang drift car. The event was also attended by Falken’s key staff including their Executive Management team. “The passionate support we received from Falken is another proof of our strong partnership. This opportunity would not have been possible without their tremendous help. This is just a glimpse of all the exciting things TWI has in store for our dealers.” said Ken Hsu.
TWI is a leading tire distributor offering exceptional value since 1969 with a fleet of over 60 trucks providing twice daily service. The broad portfolio consists of: Bridgestone, Firestone, Continental, General, Falken, GITI, Hankook, Kumho, Nexen, Sumitomo, and Yokohama as well as TWI House Brands: Accelera, Delinte, Doral, Gladiator, Landsail, and Rotalla. For more information on TWI, please visit www.tireswarehouse.net